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Fresh Perspectives The Changing Face of Customer Loyalty


Fresh Perspectives The Changing Face of Customer Loyalty
16 February 2017
07:30 - 09:30

Re-examining the Customer Experience

The customer experience (CX) landscape is rapidly changing and with increasing customer expectations it is vital to be proactive rather than reactive. This session will examine the changing loyalty landscape and question some embedded assumptions about loyalty. In addition, with the increasing emphasis on understanding customer emotions, we will consider the best way to think about customer emotions and measuring them.

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Detail

Date:
16 February 2017

Time:
07:30 - 09:30

Organiser

Aston Business School

Phone:


Website:

Venue

Aston Villa Football Club

Trinity Rd
Birmingham
B6 6HE



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